radio advertising

Will add to this:

Yours truly is already keen to know the outcome of BCAP's just-closed consultation on permitting ads for abortion services on radio and the telly.  

As BCAP observes, the code as it stands indirectly bans TV ads for some categories of family planning centres, because of its restriction on ads for commercial services offering individual advice on personal problems.
 
BCAP proposes to relax that restriction for providers that can prove suitable credentials. The aim is to 'fulfill two policy objectives: to allow post-conception pregnancy advice services the freedom to advertise [a freedom that the time has long been right for - the public overwhelmingly supports legal abortion] and to ensure that ads make clear whether the service refers women for abortion.'

This last is much-needed recognition of the fact that women who want abortions should face no delays. They need to know if the post-conception advice service whose ad they've seen performs and/or refers for abortion, or wants women to abandon the idea altogether.  
 
The rule the BCAP proposes is:
 
'Advertisements for post-conception pregnancy advice services must make clear in the advertisement if the service does not refer women directly for abortion.'
 
I'm quietly confident of pro-choice victory, me. If anything is going to knock Jesus H Christ and the pro-life moral minority out of the picture for eternity, it'll be man's religious desire to flog advertising space. Once there, promotion of abortion becomes a simple matter of finance. If abortion providers can afford TV advertising, they'll be able to engage in it. There will be no room for pro-life's so-called moral objections in that environment: abortion will be identified as the vital service it is for women, and sold. The assumed sensitivities and staged outrage of the likes of Nadine Dorries will be neither here nor there.